Press Release: OPI and Mariah Carey Collection

OPI Announces Collaboration with Multi-Platinum Selling International Superstar Mariah Carey
LOS ANGELES – August 10, 2012 – OPI Products Inc. announced a collaboration today with multiple Grammy Award winning and multi-platinum selling recording artist Mariah Carey. A five-time Grammy Award winning global superstar with over 200 million records sold worldwide and 18 Billboard No. 1 singles (more than any solo artist in history), Carey will be the inspiration for a line of OPI limited edition nail lacquers that will launch January 2013.
OPI is thrilled to work with Mariah, an industry icon who loves nails and considers lacquer one of her favorite accessories,” says Suzi Weiss-Fischmann, OPI Executive VP & Artistic Director. “With her magnetic personality both on and off the stage, Mariah serves as a great inspiration for beautiful, bold colors.”
About Mariah Carey:
With a distinct five-octave vocal range, prolific songwriting and producing talent, Carey has defined the modern pop performance. As a singer/songwriter/producer, she has been recognized with five Grammy Awards, nine American Music Awards, Billboard’s “Artist of the Decade” Award, the World Music Award for “World’s Best Selling Female Artist of the Millennium,” and BMI’s “Icon Award” to name a few. Mariah has written seventeen out of her eighteen Billboard No. 1 singles and has two consecutive and unparalleled Billboard “Song of the Decade” titles “One Sweet Day” (with Boyz II Men) and “We Belong Together,” further marking her massive presence on the charts since her 1990 song debut “Vision of Love.” Mariah became the second artist in history and the first female performer to have a song debut at No. 1 with “Fantasy” (1995), the groundbreaking collaboration with O.D.B. of the innovative rap group Wu-Tang Clan. Carey’s original holiday classic “All I Want For Christmas is You” redefined its place in pop culture as one of the greatest holiday hits of all time when it reached No. 1 on the Billboard charts in 2011, seventeen years after its debut. Mariah’s influential and stellar contribution to the music industry spans multiple genres and is showcased through a multifaceted hit catalogue as well as a long list of diverse collaborations.
Carey’s ongoing impact transcends the music industry and has left an indelible imprint upon the world at large. She recently made a substantial mark in film with her critically acclaimed role as a social worker in “Precious,” the 2009 film based on the novel “Push,” by Sapphire. A Congressional Award recipient, Carey has generously donated her time and energy to a range of domestic and international philanthropic causes near to her heart including The Fresh Air Fund/Camp Mariah (a retreat where inner-city children explore career development), Save the Music Foundation and Make-a-Wish Foundation among several others.
Mariah is currently in the studio, writing, recording and executive-producing her next album for Island Def Jam Music Group; the lead single “Triumphant (Get ‘Em),” is now available on iTunes. Recently Carey made worldwide headlines with the exciting news that she will join the judges’ panel of FOX’s American Idol when the series returns in 2013.
About OPI:
As the world leader in the professional nail care industry, OPI is committed to providing high-quality products and services to both salons and their customers, along with a focus on industry safety and innovation. Known for its exceptional formula, fashionable colors and iconic names, OPI’s heavily-pigmented lacquers are super rich, long-lasting and chip-resistant – offering an affordable luxury to consumers. OPI nail lacquer is available in over 200 shades and contains no DBP, Toluene, or Formaldehyde. Each lacquer features OPI’s exclusive ProWide Brush for the ultimate in application. Currently, OPI is available in over 100 countries and retails a full line of professional items, including nail treatments, finishing products, lotions, manicure/pedicure products, files, tools, gels and acrylics.
I will bring you more about this collection as the details are released!
*Press Release
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Press Release – essence mascaras

Get To Know The Magic of Mascara from essence
A Full Arsenal of Mascara Offerings with Multiple Benefits

The ultimate makeup staple? The glamour girl’s must-have? The simple makeup wearer’s goto?  The final step? Why, it’s mascara of course! essence brings you the most affordable and effective lineup of mascaras, each with a targeted (and ophthalmologically–tested!) formula, set to enhance your look and make those lashes come to life.

Intense Definition….essence multi-action mascara-smokey eyes
Create a fascinating and intense look with this innovative mascara that features a brush that’s both curved and flat for maximum lash contact and the ultimate definition and density. The smooth, creamy texture distributes evenly and easily without clumping – the finishing touch to any smokey eye.  SRP: $3.49

essence maximum definition mascara
Get beautifully shaped lashes with this lengthening and defining formula. Featuring an innovative and flexible brush that reaches even the tiniest of lashes, lengthening them from root to tip.  SRP: $3.99

Magnified Volume….essence multi action false lashes mascara
Who needs falsies when you can work it with your own…lashes! The innovative formula creates extremely long, thick lashes and unbelievable volume – an absolute must-have for every occasion.  SRP: $3.49

essence black mania carbon black volume mascara
Achieve mind-blowing lash volume with this blacker than black mascara. Featuring a fiber brush that individually covers every single lash with carbon black pigments and adds sensational volume.  SRP: $2.99


essence lash mania ultra volume mascara
Breathtaking eyes…wait no longer. This ultimate lash-wonder has an extra large brush to enhance volume and make those peepers stand out in a crowd.  SRP: $3.99


A Look That Lasts…essence stays on and on volume mascara
Avoid the smear or smudge and keep your lashes batting on and on with this innovative formulation. Featuring maximum resistance for swim, gym or sleep-proof results, this mascara
essential stays on long but removes easily with warm water.  The teeny, tiny brush helps you coat each and every lash – all eyes on you!  SRP: $3.99


essence no limits waterproof volume mascara
This special formulation offers volume without limits and the ease of knowing your lashes are safe against the elements – ahhh!  SRP: $2.99


Multi-functional….essence all eyes on me mascara
Create the ideal lash effect with multi-dimension – volume, length, curl, thickness and separation. All in one tube – now that’s eye catching!  SRP: $1.99

essence lash & brow gel mascara
This dual-function creation is great for lower lashes, taming unruly brows or even for fly-aways on top of your head!  SRP: $2.49

about essence cosmetics
essence stands for trendy, unique and high-quality cosmetics at incredible prices. The
always-evolving collection of makeup bag must-haves leaves you looking fresh and
fashionable. The stylish essence packaging will make you proud to show it off and with
products for face, lips, eyes and nails, essence makes it easy to achieve any look you
desire! Available at Ulta Stores nationwide and online at Ulta.com, as well as Fred
Meyer and H-E-B stores.

*Press Release

GlossyBox $10 Off 3-Month Subscription

Have you tried GlossyBox yet?  I’m excited to get to try my first one.  The benefits are:

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*This post contains affiliate links.